About Us
The ClaroLux Team

The ClaroLux Team

Demetra Groat

Demetra Groat

Office & Account Manager

dgroat@clarolux.com

336-378-6800

  • Member of ClaroLux Landscape Lighting Since 2015
  • 12+ Years Experience in Business Administration Field
  • Dean's List Throughout College Career
  • Graduated from Southern New Hampshire University with a BS in Business Administration
  • Proud Mother of Three Wonderful Children: Brooklyn, Bryce, and Bennett
  • Hobbies: Working out, Cheerleader of her children's activities, and spending time with family and friends
Brandon Helms

Brandon Helms

Chief Executive Officer

bhelms@clarolux.com

  • Co-Founder of ClaroLux Landscape Lighting in 2003
  • Started in the Landscape Lighting Industry In 1994
  • Played Division I Soccer at UNC-Chapel Hill
  • Dean's List Throughout College Career
  • Graduated from UNC-Chapel Hill with a BA in Economics
  • Hobbies: Working out, Cross-Fit, Boxing, Kayaking, and Boating
Brian Groat

Brian Groat

Chief Technology & Supply Chain Officer

groat@clarolux.com

  • Co-Founder of ClaroLux Landscape Lighting in 2003
  • Started in the Landscape Lighting Industry in 2003
  • Inducted into Omicron Delta Epsilon International Honor Society in Economics for Academic Excellence
  • Dean's List Throughout College Career
  • Graduated from UNC-Chapel Hill with a BA in Economics and a Minor in Chemistry
  • Received North Carolina Governor's Award for Outstanding Volunteer Service
  • Active Member of Summit Rotary with Paul Harris Fellow recognition
  • Hobbies: Mountain Biking, Gardening, and Playing with his three wonderful children
Dustin Frericks

Dustin Frericks

Production Manager

dustinf@clarolux.com

  • Member of ClaroLux Landscape Lighting Since 2013
  • Studied Small Business Administration at Alamance Community College
  • 17 Years in the Auto body refinishing and restoration industry
  • Proud Father of two children Skylar and Ryver
  • Hobbies: Basketball, hiking, classic car restoration, and spending time with his family
Jeremy Pegram

Jeremy Pegram

CNC Programming & Operations Manager

jpeg@clarolux.com

  • Member of ClaroLux Landscape Lighting Since 2012
  • Started In The Manufacturing/Fabrication Field in 1997
  • Acquired Several NIMS Certificates from 1997-2001 (National Institute For Metalworking Skills)
  • Won 1st Place in the NC SkillsUSA Automated Manufacturing Competition in 2001
  • Participated in the SkillsUSA National Automated Manufacturing Competiton in Kansas City in 2001
  • Graduated from GTCC for Metals Manufacturing & Automated Manufacturing Technology
  • Certified in CAD, CAM, and Solidworks 3D Modeling
  • Certified Programmer: CNC Machining Centers, CNC Turning Centers, CNC Spinning Lathes, CNC Milling Centers, and Multi-Axis CNC Swiss Turning Centers
Tony Foxx

Tony Foxx

Powder Coat & Stain Manager

tony@clarolux.com

  • Member of ClaroLux Landscape Lighting Since 2015
  • Graduate of Roadmaster Truck Driving School
  • 12+ Years Experience In Manufacturing
  • Hobbies: Swimming, Football, Cars, Music, and Spending Time with Family and Friends.
April Holder

April Holder

Inventory & Shipping Manager

april@clarolux.com

  • Member of ClaroLux Landscape Lighting Since 2016
  • BA in History from UNC-Greensboro
  • 10 Years experience in inventory control, receivables, and product management at Food Lion, Inc.
  • Hobbies: reading, traveling, hiking, and spending time with my friends and family.